Product Management Advanced Certificate course

Product management is the process of strategically handling every stage of the product lifecycle. In straightforward, Product management is a strategy that includes the identification, development, and commercialization of products. It involves managing all aspects of a product's life cycle, including market research, product planning, product development, pricing, marketing, and more. 


The uses of product management are many and various. Maybe most importantly, it helps to confirm that products are developed and launched promptly and efficiently. Additionally, product management can help to improve communication between different departments within a company, as well as between the company and its customers. By taking a holistic view of the product life cycle, product managers can help to identify potential problems early on and take steps to avoid them. In short, effective product management can make for better products and happier customers. 

A career in product management can be an excellent choice for individuals with strong analytical skills and an interest in both business and technology. Product managers must have the capability to understand complex technical problems as well as the needs of their customers or clients. They must also be able to convey effectively with both engineering and sales teams. If you have these skills and interests, a career in product management could be a great fit for you. For more details, you can check our site: https://www.talentserve.org/course-productmanagement 

Course Content:-

  • Product Management Foundations

  • Product Development Process: Understanding

  • Market Analysis

  • Product Positioning

  • Product Development Process

  • Concept Development & Testing

  • Customer orientation

  • Product Design

  • Price Setting

  • Branding and Product Positioning

  • Managing Pricing and Distribution

  • Product Performance & Metrics

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