Product Management Advanced Certificate course

Product management is the technique of strategically directing every stage of the product lifecycle. In simple words, Product management is a process that includes the identification, development, and commercialization of products. It involves managing all aspects of a product's life cycle, including market research, product planning, product development, pricing, marketing, and more. 


The benefits of product management are many and varied. Maybe most importantly, it helps to confirm that products are developed and launched in a timely and efficient manner. Additionally, product management can help to improve communication between different departments within a company, as well as between the company and its customers. By taking a holistic view of the product life cycle, product managers can help to identify potential problems early on and take steps to avoid them. In short, effective product management can make for better products and happier customers. 

In the future, Product management is going to be important in the coming times. To many businesses, it is an important profile since it understands and examines the needs of the customers and delivers products that will be profitable for the quick growth of an organization. A career in product management can be an excellent choice for individuals with strong analytical skills and an interest in both business and technology. Product managers must have the ability to understand complicated technical problems as well as the needs of their customers or clients. They must also be able to effectively communicate with both engineering and sales teams. If you have these skills and interests, a career in product management could be a great fit for you. For more details, you can check our site: https://www.talentserve.org/course_productManagement 

Course Content:-

  • Product Management Foundations

  • Product Development Process: Understanding

  • Market Analysis

  • Product Positioning

  • Product Development Process

  • Concept Development & Testing

  • Customer orientation

  • Product Design

  • Price Setting

  • Branding and Product Positioning

  • Managing Pricing and Distribution

  • Product Performance & Metrics

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